KEYWORD REPORT United States · Google Web SearchUpdated 2026-10-27
wifi routerSearch volume and trends in the United States
Demand for wifi router peaked in June 2026 at 2,271,845 estimated searches, 2.1 times the lowest month (October 2025). Worldwide, wifi router gets about 1,910,690 searches a month; United States has the largest share at 79%. Of 39 related keywords with an intent label, 56% are tagged informational, 59% commercial and 8% transactional (a keyword can have more than one tag). The largest related searches are how to change wifi password on router (40,500), best home wifi router 2025 (27,100), wifi 6 router (27,100).
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Not classified
This keyword onlyInterest over time
United States · Past 12 months
≈18,046,175estimated searches↑+43%vs. previous 12 months
Searches by month
Estimated annual total · 18,000,000 · peak 2026-06
Monthly search figures are estimates.
Seasonality
Average interest by calendar month · last 5 years
Interest by calendar month · last 12 months
Google Ads data
United States · Keyword Planner · last 12 months
Monthly searches201,000
Top-of-page bid$0.71–$13.62
CompetitionIndex 10/100Low
Keyword Planner rounds search volumes into ranges, so these figures often differ from the average monthly searches above.
Searches by country
1,910,690 average monthly searches worldwide · 120 countries
- 1United States1,500,00079%
- 2India74,0003.9%
- 3Germany60,5003.2%
- 4United Kingdom33,1001.7%
- 5Spain27,1001.4%
- 6Italy22,2001.2%
- 7Netherlands14,8000.8%
- 8South Africa14,8000.8%
- 9France12,1000.6%
- 10Philippines12,1000.6%
- 11–120110 other countries139,9907.3%
Interest by subregion
United States · Past 12 months · relative interest, 0–100
- 1Wyoming100126,435
- 2Kansas41260,968
- 3District of Columbia4058,714
- 4Hawaii3196,309
- 5New York301,271,129
- 6Washington29490,474
- 7Nebraska29124,188
- 8Oklahoma28245,691
- 9Illinois28760,716
- 10Oregon27247,439
Scores compare the share of searches in each region; a small region can rank high with few searches.
Related keywords 42
Monthly volume against SEO difficulty · larger dots have more searches
KD under 30KD 30–59KD 60 and aboveHas a reportLarger dots have more searches
| Keyword | Intent | |||
|---|---|---|---|---|
| 40,500 | 51 | $1.15 | informational | |
| 27,100 | 91 | $3.07 | commercial | |
| 27,100 | 42 | $1.23 | informationalcommercial | |
| 27,100 | 40 | $1.02 | informationalcommercial | |
| 18,100 | 58 | $1.30 | commercial | |
| 14,800 | 52 | $1.37 | commercial | |
| 14,800 | 51 | $3.33 | ||
| 12,100 | 33 | $1.29 | informationalcommercial | |
| 9,900 | 48 | $4.13 | informational | |
| 5,400 | 54 | $1.41 | informationalcommercial | |
| 5,400 | 70 | $0.75 | commercial | |
| 5,400 | 76 | $3.30 | informational | |
| 4,400 | 54 | $3.30 | informational | |
| 4,400 | 54 | $3.81 | informationalcommercial | |
| 3,600 | 27 | $0.64 | commercial | |
| 3,600 | 43 | $0.90 | informationalnavigational | |
| 2,900 | 61 | $0.81 | ||
| 2,900 | 50 | $0.71 | informational | |
| 2,900 | 41 | $2.71 | commercial | |
| 2,900 | 55 | $4.35 | ||
| 2,400 | 28 | $0.42 | navigationalcommercial | |
| 2,400 | 46 | $0.92 | informationalcommercial | |
| 2,400 | 39 | $1.59 | informational | |
| 2,400 | 42 | $1.59 | informational | |
| 2,400 | 27 | $0.00 | informational | |
| 2,400 | 29 | $0.70 | informational | |
| 2,400 | 44 | $1.09 | commercial | |
| 2,400 | 52 | $3.30 | informationalcommercial | |
| 2,400 | 41 | $2.71 | informationalcommercial | |
| 2,400 | 50 | $3.40 | informationaltransactional | |
| 1,900 | 50 | $1.31 | commercial | |
| 1,900 | 33 | $7.06 | informational | |
| 1,900 | 37 | $69.44 | navigationalcommercial | |
| 1,600 | 43 | $0.47 | navigationaltransactional | |
| 1,600 | 53 | $0.53 | commercial | |
| 1,600 | 38 | $0.57 | commercial | |
| 1,600 | 37 | $2.44 | commercial | |
| 1,600 | 26 | $0.76 | informational | |
| 1,600 | 55 | $0.65 | commercial | |
| 1,600 | 35 | $0.61 | informational | |
| 1,600 | 30 | $0.61 | commercial | |
| 1,300 | 35 | $0.33 | transactional |
Top searches
United States · Past 12 months
- 1
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- 4
- 5
- 6
- 7
- 8
- 9
- 10
Rising searches
United States · Past 12 months
- 1Breakout
- 2+1,650%
- 3+700%
- 4+110%
- 5+80%
- 6+50%
Search results
Top organic results
- 1netgear.comnetgear.com/home/wifi/routers/67
- 2newegg.comnewegg.com/Wireless-Routers/SubCategory/ID-14572
- 3amazon.comamazon.com/wifi-router/s?k=wifi+router100
- 4bestbuy.combestbuy.com/site/networking/routers/pcmcat211400050001.c?id=pcmcat21140005000193
- 5nytimes.comnytimes.com/wirecutter/reviews/best-wi-fi-router/100
- 6officedepot.comofficedepot.com/b/wifi-routers/N-50973973
- 7broadbandnow.combroadbandnow.com/guides/ultimate-guide-to-wi-fi-routers59
- 8youtube.comyoutube.com/watch?v=-0JoK33U69s100
- 9consumerreports.orgconsumerreports.org/electronics-computers/wireless-routers/buying-guide/79
- 10staples.comstaples.com/Routers/cat_CL16574978
More keyword reports
Saved reports for similar searches in United States
Report details
Search figures are estimates and may change. Regional scores show relative interest.