KEYWORD REPORT United States · Google Web Search Updated 2026-10-28
vitamins and supplementsSearch volume and trends in the United States Demand for vitamins and supplements peaked in December 2025 at 2,652,799 estimated searches, 2.2 times the lowest month (August 2026). Worldwide, vitamins and supplements gets about 1,910,550 searches a month; United States has the largest share at 96%. Of 38 related keywords with an intent label, 71% are tagged informational, 32% commercial and 3% transactional (a keyword can have more than one tag). The largest related searches are calcium and vitamin d supplement (5,400), vitamin and mineral supplements (3,600), vitamin d3 and k2 supplements (2,900).
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Time range Past 24 hours · collecting… Past 7 days · collecting… Past 30 days · collecting… Past 90 days · collecting… Past 12 months · collecting… Past 5 years Average monthly searches i 1,830,000 Estimated 12-month average SEO difficulty 84/100 Higher competition Cost per click $2.59 Estimated CPC · USD Keyword intent commercial
This keyword only Interest over time United States · Past 5 years
≈ 69,688,184 estimated searches
0 25 50 75 100 0 250K 500K 750K Interest Est. searches · per week kwstrends.com 2021 2023 2024 2025 2026 0 25 50 75 100 0 250K 500K 750K Interest Est. searches · per week kwstrends.com 2021 2024 2026 Searches by month Estimated annual total · 21,960,000 · peak 2025-12
Monthly search figures are estimates.
0 1M 2M 3M kwstrends.com Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Seasonality Average interest by calendar month · last 5 years
Interest by calendar month · last 12 months
0 25 50 75 100 kwstrends.com Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec 0 25 50 75 100 kwstrends.com Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Google Ads data United States · Keyword Planner · last 12 months
Monthly searches 165,000
Top-of-page bid $1.82–$8.31
Competition Index 3/100 Low
Keyword Planner rounds search volumes into ranges, so these figures often differ from the average monthly searches above.
0 200K 400K 600K kwstrends.com Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Searches by country 1,910,550 average monthly searches worldwide · 92 countries
Country Searches Share
1 United States 1,830,000 96% 2 Germany 18,100 0.9% 3 France 9,900 0.5% 4 Belgium 8,100 0.4% 5 Spain 4,400 0.2% 6 Poland 4,400 0.2% 7 Greece 3,600 0.2% 8 United Kingdom 3,600 0.2% 9 Netherlands 2,900 0.2% 10 Romania 2,900 0.2% 11–92 82 other countries 22,650 1.2% Interest by subregion United States · Past 5 years · relative interest, 0–100
Region Interest Est. searches
1 Wyoming 100 338,329 2 Idaho 44 500,634 3 Oklahoma 44 1,033,130 4 Mississippi 43 732,139 5 Arkansas 43 764,026 6 West Virginia 43 440,928 7 California 40 9,029,433 8 Louisiana 40 1,059,710 9 Kansas 40 681,292 10 Florida 40 5,239,458 Scores compare the share of searches in each region; a small region can rank high with few searches.
Related keywords 38 Monthly volume against SEO difficulty · larger dots have more searches
100 1K 10K 0 30 60 100 Easy · KD 0–29 Medium · KD 30–59 Hard · KD 60+ kwstrends.com SEO difficulty (KD) calcium and vitamin d supplement · 5,400 searches · KD 50 vitamin and mineral supplements · 3,600 searches · KD 70 vitamin d3 and k2 supplements · 2,900 searches · KD 37 best vitamin d3 and k2 supplements · 2,400 searches · KD 26 prenatal vitamins and supplements · 2,400 searches · KD 50 best vitamins and supplements tailored to your personal health goals · 1,900 searches · KD 35 dog vitamins and supplements · 1,900 searches · KD 32 vitamin a and b supplements · 1,900 searches · KD 70 what vitamins and supplements should i take · 1,900 searches · KD 68 best calcium and vitamin d supplement · 1,600 searches · KD 46 best organic vitamin d3 and k2 supplements · 1,300 searches · KD 18 nature made vitamins and supplements · 1,300 searches · KD 42 vitamin and supplements store · 1,300 searches · KD 63 vitamins and supplements for vegans · 1,300 searches · KD 19 vitamins and supplements for vegetarians · 1,300 searches · KD 28 calcium and vitamin d supplementation in osteoporosis · 1,000 searches · KD 65 nutritional supplements and vitamins · 1,000 searches · KD 76 vitamin and supplement retailers · 1,000 searches · KD 68 vitamin d and magnesium supplement · 1,000 searches · KD 39 vitamin k and vitamin d supplement · 1,000 searches · KD 34 vitamins and supplements stores near me · 1,000 searches · KD 50 caltrate calcium and vitamin d3 supplement plus minerals · 880 searches · KD 26 vitamin d and calcium supplements do not prevent bone breaks · 880 searches · KD 58 vitamin d and k2 supplements · 880 searches · KD 29 bariatric vitamins and supplements · 720 searches · KD 34 best vitamins and supplements · 720 searches · KD 70 calcium and vitamin d supplements for bone health · 720 searches · KD 59 caltrate gummy bites calcium and vitamin d3 supplement · 720 searches · KD 17 eye vitamin and mineral supplement · 720 searches · KD 28 high quality vitamins and supplements · 720 searches · KD 73 iron supplement and prenatal vitamin · 720 searches · KD 38 supplements and vitamins online · 720 searches · KD 80 vitamin d and b12 supplements · 720 searches · KD 33 affordable vitamins and supplements · 590 searches · KD 70 best vitamin and supplement brands · 590 searches · KD 40 best vitamin d3 and k2 supplements for women · 590 searches · KD 29 brands of vitamins and supplements · 590 searches · KD 46 calcium and vitamin d3 supplements · 590 searches · KD 37 calcium and vitamin d suppl… vitamin and mineral supplem… vitamin d3 and k2 supplemen… best vitamins and supplemen… vitamin a and b supplements best organic vitamin d3 and… 100 1K 10K 0 30 60 100 Easy Medium Hard kwstrends.com SEO difficulty (KD) calcium and vitamin d supplement · 5,400 searches · KD 50 vitamin and mineral supplements · 3,600 searches · KD 70 vitamin d3 and k2 supplements · 2,900 searches · KD 37 best vitamin d3 and k2 supplements · 2,400 searches · KD 26 prenatal vitamins and supplements · 2,400 searches · KD 50 best vitamins and supplements tailored to your personal health goals · 1,900 searches · KD 35 dog vitamins and supplements · 1,900 searches · KD 32 vitamin a and b supplements · 1,900 searches · KD 70 what vitamins and supplements should i take · 1,900 searches · KD 68 best calcium and vitamin d supplement · 1,600 searches · KD 46 best organic vitamin d3 and k2 supplements · 1,300 searches · KD 18 nature made vitamins and supplements · 1,300 searches · KD 42 vitamin and supplements store · 1,300 searches · KD 63 vitamins and supplements for vegans · 1,300 searches · KD 19 vitamins and supplements for vegetarians · 1,300 searches · KD 28 calcium and vitamin d supplementation in osteoporosis · 1,000 searches · KD 65 nutritional supplements and vitamins · 1,000 searches · KD 76 vitamin and supplement retailers · 1,000 searches · KD 68 vitamin d and magnesium supplement · 1,000 searches · KD 39 vitamin k and vitamin d supplement · 1,000 searches · KD 34 vitamins and supplements stores near me · 1,000 searches · KD 50 caltrate calcium and vitamin d3 supplement plus minerals · 880 searches · KD 26 vitamin d and calcium supplements do not prevent bone breaks · 880 searches · KD 58 vitamin d and k2 supplements · 880 searches · KD 29 bariatric vitamins and supplements · 720 searches · KD 34 best vitamins and supplements · 720 searches · KD 70 calcium and vitamin d supplements for bone health · 720 searches · KD 59 caltrate gummy bites calcium and vitamin d3 supplement · 720 searches · KD 17 eye vitamin and mineral supplement · 720 searches · KD 28 high quality vitamins and supplements · 720 searches · KD 73 iron supplement and prenatal vitamin · 720 searches · KD 38 supplements and vitamins online · 720 searches · KD 80 vitamin d and b12 supplements · 720 searches · KD 33 affordable vitamins and supplements · 590 searches · KD 70 best vitamin and supplement brands · 590 searches · KD 40 best vitamin d3 and k2 supplements for women · 590 searches · KD 29 brands of vitamins and supplements · 590 searches · KD 46 calcium and vitamin d3 supplements · 590 searches · KD 37 Larger dots have more searches
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Show all 38 keywords Top searches United States · Past 5 years
Top searches are available for ranges up to 12 months. Rising searches United States · Past 5 years
Data missing. Search results Top organic results
1 nih.gov ods.od.nih.gov/factsheets/list-VitaminsMinerals/ 100 2 walgreens.com walgreens.com/store/c/vitamins-and-supplements/ID=359441-tier1 91 3 ama-assn.org ama-assn.org/public-health/prevention-wellness/what-doctors-want-patients-know-about-vitamins-and-supplements 70 4 49 5 100 6 47 7 uchealth.org uchealth.org/today/dietary-supplements-are-they-beneficial-or-a-waste-of-money/ 69 8 51 9 100 10 100 More keyword reports Saved reports for similar searches in United States
All reports ↗ Report details Search figures are estimates and may change. Regional scores show relative interest.